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Brent Council has designated various areas of the borough, particularly Wembley, as suitable for high rise development but it is apparent that there is seepage into other areas. Often one high rise once approved and built enables more as a precedent is set.
In Willesden Green the Queensbury project was subject to a community campaign based both on the saving of a pub as a community resource and the unsuitability of the planned new building in a conservation area. However Electric House at the junction of Walm Lane, Willesden Lane and the High Road was approved.
Now Electric House will have a part 8 storey, part 7 storey neighbour to replace the current 'meanwhile space' shops of Queens Parade.
The applicant argues that the Council wish to see residential use of the site, the type of residential is not specified so that student accommodation complies.
There are around 2,500 student residences built or planned in the Wembley Stadium area but one, if only for 120 units, in Willesden Green sets a new precedent.
The planning application also includes 5 commercial units and a basement warehouse area.
It is early days for public comments but several objections are along the lines of this one from a resident in the neighbouring Electric House:
with this:
Brent Council has designated various areas of the borough, particularly Wembley, as suitable for high rise development but it is apparent that there is seepage into other areas. Often one high rise once approved and built enables more as a precedent is set.
In Willesden Green the Queensbury project was subject to a community campaign based both on the saving of a pub as a community resource and the unsuitability of the planned new building in a conservation area. However Electric House at the junction of Walm Lane, Willesden Lane and the High Road was approved.
Now Electric House will have a part 8 storey, part 7 storey neighbour to replace the current 'meanwhile space' shops of Queens Parade.
The applicant argues that the Council wish to see residential use of the site, the type of residential is not specified so that student accommodation complies.
There are around 2,500 student residences built or planned in the Wembley Stadium area but one, if only for 120 units, in Willesden Green sets a new precedent.
The planning application also includes 5 commercial units and a basement warehouse area.
It is early days for public comments but several objections are along the lines of this one from a resident in the neighbouring Electric House:
I wish to raise the following objections regarding application reference 17/0322:Former Labour councillor James Powney writing about the proposal on his blog LINK says:
1) Brent's Core Strategy CP2 states "The borough will aim to achieve the London Plan target that 50% of new homes should be affordable. At least 25% of new homes should be family sized (3 bedrooms or more)." The 120 high quality student units does not meet the definition of 'affordable housing' according to gov.uk; "social rented, affordable rented and intermediate housing, provided to eligible households whose needs are not met by the market."
2) A planning application in 2013 for 34 residential units was refused on the basis that the density of the units would exceed the London Plan and Brent Council recommendations. The 120 studio units would far exceed the density of the rejected 2013 application
3) The 7 and 8-storey proposed buildings would have scale and design that harms the character and appearance of the Willesden Green Conservation Area
4) The existing buildings according to the 2013 committee report '...are considered to make a contribution towards the character and appearance of the Conservation Area'. The demolition of these buildings will be a severe detriment to the Willesden Green Conservation Area.
5) The current amount of retail space is 590sqm, the planning application provides for 324sqm of retail space - a loss of 266sqm which would be an unacceptable threat to the high street.
6) In the absence of a legal agreement to control parking, the absence of an on-site servicing bay and a delivery and servicing plan to control servicing the proposed development will generate a demand for on-street parking and servicing that cannot be accommodated within the surrounding area and on Willesden Lane and Walm Lane, as such the development would give rise to highway conditions that would be prejudicial to highway and pedestrian safety
7) The 2013 refused application suggested lack of road access to the retail units as a reason to refuse. If the proposed commercial units would be served by an access route surrounding Electric House, as a resident I object to service vehicles passing my window and causing a disturbance
8) Electric House has unresolved pest problems as evidenced by the rat traps laid out by Network Living near in the bin area. The addition of 120 students next door with will likely exacerbate the problem and create problems for the surrounding area
9) Brent have so far been unable to collect the refuse and recycling safely and on time from Electric House with only 25 units. There have been incidents of the doors being left open, and the recycling going weeks without collection. The additional 120 units will provide unwanted strain on these services.
I think that [the development] is frankly too big. Brent has a policy of concentrating tall buildings in its five growth areas for a reason - to protect the lower density developments in the rest of the Borough. There is a creeping pressure on Willesden to accept bigger and bigger blocks. Electric House was one of those, which I can accept because of its position at the head of a street. Similarly with the Erin Court development from a much earlier time, but The Queensbury redevelopment was rightly refused as much too big.So far there is only one supporting statement:
The provision of more student housing is also questionable in an area that already suffers from an extremely transient population. In the past, Brent planning committee refused student accommodation at the former Spotted Dog development citing this as a reason. The logic behind this has not changed.
Overall I now support this revised plan as the proposed buildings will still enable the view of the Electric House clock.LINK to application 17/0322
I think that Westminster University would be good to approach as they have a site in Baker Street only 10 minutes away by Tube.
I would like to see that the buildings are clad in real red brick and not synthetic to match with the Conservation Area, and also would like see that the landscaping also extends to the building by providing a green roof or wall and bird boxes (swifts perhaps) in the design.
I like the idea of flexible shop space as we do lack larger shop accommodation for chains. But would like to see that the shop frontage conform to the design guide produced by Cllr Tom Miller for Willesden Green.
As for the existing tenants of the retail spaces, I would encourage the developers to find them alternative accommodation in some of the spaces that are empty along the High Road to make up for the disruption to their businesses and the fact that they are unlikely to be able to afford the higher rents that no doubt will happen.
Perhaps one of the retail spaces could be a technical hub (with cafe?)? This would be suitable for students to use and also would enable the local population to use the facilities as we have many who work from home and would welcome such an initiative. And enable them to have a meeting place with clients.
"conform to the design guide produced by Cllr Tom Miller for Willesden Green." - that well known guru of architecture.
ReplyDeleteThis is actually in reference to a council document: https://www.brent.gov.uk/media/154448/SPG%207%20Shop%20fronts%20and%20shop%20signs.pdf
ReplyDeleteGiven that Brent (with Newham) is top of the league for "social cleansing" which forces homeless families to move right out of London, surely top priority in any new development must go to truly affordable social housing? Brent Council is behaving disgracefully and possibly breaking the law by giving families in need a single offer of a new home, often hundreds of miles from their families and friends and their children's schools and allowing them just 24 hours to accept or to refuse and be cast adrift from all support.
ReplyDeleteI am writing in support of planning application reference 17/0322 for 1-12 Queens Parade, Willesden Green, NW2 5HT.
ReplyDeleteMeanwhile Space Community Interest Company has worked closely with the landlords of the parade to utilise the vacant shops in the parade whilst the landlords pursue the long-term redevelopment of the site. We are a community interest company with a social mission to bring underutilised properties into productive temporary use during the pauses in the normal commercial property cycle. Queens Parade has been an exemplary “Meanwhile use” project, showcasing the wide reaching benefits it is possible to achieve whilst a redevelopment scheme is in progress.
To date we have had in excess of 25 start-up businesses, 6 charities and voluntary organisations and 47 individuals have had the chance to test their products and ideas from a visible space. It has also provided apprenticeships and job opportunities for 67 people, hosted 242 public events and welcomed over 56,000 visitors in the four years we have been running the “Meanwhile use” of the site.
The landlords have facilitated and supported this without any personal financial gain. This evidences their strong track record of supporting schemes that bring community benefit. This new development will be the next phase of life for this corner of Willesden Green.
The experience of start-ups using Queens Parade to test their retail business ideas is that this side of Walm Lane does not benefit from the level of footfall found on the other side of the road. The proposed scheme will bring about a higher density of residents on this side of the street, increasing footfall to the parade and beyond. It will also create fit for purpose new commercial units, which tenants such as ours, would hope to grow into.
Well said. Fantastic.
DeleteThere are so many reasons why a development like this should be allowed to go ahead. The site is too small to house decent family-sized accommodation because of the foot print of the site and it's size also makes it unsuited for conventional residential accommodation due to its narrowness and north facing aspect. The fact is that the previous application in 2013 was refused because the homes were facing north and the Council took the view that they could not meet the right development standards, and this is true today as well, which is why the owners and developers are promoting student accommodation on this site.
ReplyDeleteProviding purpose-built accommodation - which is of a high quality (as this is proposed) and which is operated exactly like hotel accommodation brings a young and vibrant group of young people into the area - who may well themselves in the future settle here, as families. Willesden Green has so much going for it in terms of proximity to Central London and therefore the wealth of universities and places of study that a student accommodation here would be absolutely fantastic. Not every site for development will be in a position to achieve the affordable homes and this is one of them.
I also absolutely disagree that Willesden Green should resist buildings of this height. Electric House clearly was a precedent so to now argue that this development is too high is ridiculous! It is no taller and much better designed. The height of the current proposal meets the exact height of the buildings either side of it and the original plans were altered to take into consideration comments from the community. So it would reach the same height as electric house (sadly one of the ugliest buildings in the area) and will be so much more attractive. The height would be a great benefit to Willesden Green - and I perceive that many of the obstructive comments are the usual knee-jerk reactions steeped in negativity which rail against development, progress and change, lacks creative vision, sounds like selfishness and small-mindedness and is a hindrance to improvement and community development.
The existing buildings are in my view an eye-sore. They may be considered to make a contribution but I do not agree and just because they are in the conservation area doesn’t mean to say they should be untouchable. I think they make the area look tardy and messy. It would be a tragedy to see these low-quality units, which were obviously originally built in the cheapest possible way, prevent development. The Council had previously granted consent for the demolition of these buildings (not sure when though?).
With the National trend – and in Brent - of a significant decline in retail function due to the online shopping, diversification of the biggest retailers, etc. the loss of this retail space is by no means significant. We have several empty shops in Willesden Green so there is no shortage. It would not be anywhere near a threat to the high street. The real threat is the lack of investment and development in the area.
Local retail businesses have been spoken to about these new shops and there is considerable interest in renting these which is excellent news. Part of this interest is because there will be 120 potential customers in the building above!
There is a facility and agreement for deliveries and off-site servicing through electric House so the arguments which have been posed that the property would generate a demand for on-street parking and servicing which couldn't be accommodate is untrue. This is inner city London – this should not be used as an excuse.
Also, there are already retailers in Queens Parade who need servicing directly from the street, so if anything the situation will be improved.Those living in an innercity suburb must accept the servicing which we all have to accommodate. If Electric House was able to be developed then there is no reason this site should not benefit from the same. Deborah Mahs, resident virtually opposite the site in Walm Lane for 10 years
100% this should be built! Willesen Green needs new life! That corner of Willesden Green is just awful! Thumbs up 👍 from me.
ReplyDelete100% this should be built!
ReplyDelete