The new hotel and surrounding area
Quintain's plans to activate 2018 planning permission to build a new hotel on the open space outside Brent Civic Centre, currently occupied by Market Square and the Samovar Space, met with stiff opposition last year, not least from current residents of the Quintain estate. They and visitors to the LDO, Arena and Wembley Stadium had got used to using the space, making it a social meeting place amidst all the tower blocks.
This afternoon Quintain released the statement below:
Quintain Submits Detailed Plans for New Development at Wembley Park
Quintain,
the developer and asset manager behind Wembley Park, has submitted a
reserved matters planning application to Brent Council for Plot NW04, a
key site within the developer’s continuing transformation of the 85-acre
estate.
Plot
NW04 forms part of Quintain’s wider Wembley Park transformation, which
has evolved over the past two decades into a vibrant mixed-use
neighbourhood comprising homes, jobs, cultural destinations, and
high-quality public spaces.
The
site already benefits from outline planning permission granted in 2018
by Brent Council as part of Wembley Park’s ‘North West Lands’
masterplan. That consent established the key development principles,
including the scale, height, uses and the requirement to deliver public
realm, including a new Civic Square. The newly submitted application
seeks approval for the detailed design of the building and surrounding
public spaces within these approved parameters.
The
proposals include a building ranging from two to 17 storeys, providing a
358-bed hotel alongside ground floor shops and restaurants. A central
feature of the plans is the creation of a new permanent civic square,
which is larger than proposed under the outline permission and designed
to host markets, community events and celebrations throughout the year.
This
new public square will replace the temporary “meanwhile” uses
previously delivered by Quintain at Market Square and Samovar Space and
will complement other nearby public areas including Arena Square, Elvin
Gardens and Union Park.
Quintain
has undertaken a programme of community consultation to help shape the
proposals. This has included engagement with local residents, an online
public consultation, and dedicated sessions with the Brent Disability
Forum. Feedback gathered has informed both the building design and the
public realm.
A
planning decision is expected towards the end of the year. If
permission is granted, Quintain will continue discussions with potential
hotel operators during 2027.
Quintain will continue to work closely with Brent Council and local stakeholders as the application progresses.
HARRIET PASK
Operational Board Member & Director of Corporate Communication
hpask@quintain.co.uk
www.quintain.co.uk
![Quintain Logo]()
11 Exhibition Way
Wembley
HA9 0FA
From the Planning Application documents (Reference number 26/1351) LINK
Olympic Way appears more closed in
Current view of Market Square and Samovar Space play area
Proposed hotel and Civic Square
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