Wembley Park Green Party Councillor backs locals in opposing the building of a hotel on the Market Square-Samovar Public Space close to Wembley Stadium

 The petition LINK against building on the Savovar-Market Square Open Space currently has 314 signatures

 Quintain's Proposed hotel

   

Brent Green Party councillor Iman Ahmadi Moghaddam has come out strongly in support of Wembley Park residents who are campaigning for the retention of the Samovar Space and Market Square in the heart of the Wembley Park Quintain development.

  

He said:

 

I join with Wembley Park residents in opposing the building of a hotel on the site of the Samovar Space and Market Square beside the Brent Civic Centre and in front of the Wembley Stadium steps.

 

The space has become an integral part of Wembley Park. Residents, visitors, shoppers, concert goers and sports fans have all made it their own and it has become an organic part of the Wembley Park experience.

 

As densification of the area becomes more intense it is important to keep a breathing space at its centre, it is as important for safety during events as it is for leisure, entertainment, and its markets,

 

I believe the original reasons that Brent Council gave in 2020 for reaching a deal with Quintain on maintaining a public space on NW04 are stronger than ever. Quintain and Wembley Stadium got the stadium steps out of the deal and the steps of course remain – so should the Samovar Space and the Market Square.

 

Too often, residents are left with the impression that decisions have already been made, which is deeply frustrating. Both the council and developers must do far more to listen to residents, engage transparently, and treat public space as something to be protected, not traded away.

 

Time for residents and visitors, and especially young people, to be seen and heard over hotel plans for Wembley Park public space

 Proposed hotel development from the stadium steps side of Engineers Way

I had heard that Quintain had advertised their plans to build a new hotel in the Samovar Space/Market Square at the site so I popped down on a very chilly afternoon to see for myself.

I searched around Market Square and found nothing, then spied this,  in the distance on the edge of  the Samovar Space:

 

 

Close up it was a rather tatty notice with a QR code to Quintain's presentation:

 

 

 

And that was it - there were no other notices or indications of the plans that Quintain expect to submit to Brent Council planners in February or March. No wonder Wembley Park residents are protesting and launched a petition which so far has over 200 signatures. (SEE THE PETITION HERE).

 

I talked to the few people who had braved the cold (although more young people would be there after school) and despite sitting close to the notice while supervising their children had no idea about what was planned and were quite shocked to find out.

 

The Samovar Space is past its best as Quintain took down the Shell Performance Stage and other bits and pieces and the play area has not been repainted, but the potential for a space in the centre of Wembley Park can still be seen.  Only a much smaller area will be left if the hotel is built. All photographs were taken about 3pm this afternoon.

 

 

When the Samovar Space was installed great play was made of the involvement of young people inits design when their voices are often not heard in major developments.

 

Julian Tollast, Head of Masterplanning and Design, Quintain, welcoming an Award for the Samovar Project, said: 

It is a sad fact that young people are often overlooked when it comes to the built environment. With this in mind, we are extremely proud of the work we have done, and are continuing to do, via Seen & Heard to make Wembley Park and the wider area a more welcoming place for all. To succeed at these awards and represent not only the Borough of Brent but London as well was an honour for all involved.

In this case it  seems it is not just young people who are not being 'Seen and Heard' but Wembley Park residents and  visitors.

What a contrast to the optimism of just over 2 years ago as demonstrated by this video:

     

• Date of planning submission February/March 2026.

• Planning determination will take around 3 - 4 months and if approved construction will not commence until end of 2026 at the earliest.

• Construction likely to take 2 - 3 years.

• If you wish to make any comments or have any questions on these proposals, please  send them to :

Development@wembleypark.com

https://www.quintain.co.uk/site-services/nw04

 

 IF YOU AGREE WITH THE OBJECTORS SIGN THE PETITION HERE