I am very familiar with residents saying they haven't heard about development plans and consultations in Brent - sometimes only realising something is afoot when building starts. This consultation has had some extra publicity due to the data breach caused when emails were sent in open format, so that everyone's email address could be seen by all recipients. LINK
Often afterwards the Council will give a long list of people written to, web announcements and consultation events. Those I have been to often attract fewer people than the number of developer/council and public relations staff attending.
This plans covers a wide area including industrial sites around Neasden Lane, the side of the railway and eventually the College of North West London site on Dudden Hill Lane. 'Neasden Stations' is a bit of a misnomer as it covers such a big area. It could take a decade to complete.
The Council says the the Draft Neasden Stations Growth Area Masterplan:
'...Aims to provide at least 2000 new homes and employment and support infrastructure to bring the physical and social-economic regeneration of the area.'
THE MASTER PLAN